New Branding and New Website for MJC Group
Fresh new branding and a crisp new website launched this week from MJC Group to tie in with the addition of the new Telecoms Division.
The new Telecoms Division has provided the catalyst to a new logo for MJC Group to signify the integration of all four areas of the business. The four spots of colour represent each of the Divisions and the steel grey colour of the Group coupled with clean white space, reflects the focus of the company on clear technology solutions which work in synergy. 'Dynamic People, Inspiring Technology', still remains the strapline for MJC Group which reinforces their culture of high customer service ideals and technologies that deliver genuine efficiency to their customers.
Christina Darling, Head of Marketing at MJC Group explains the importance of the new branding and new website "The expansion of MJC Group is exciting for both staff and customers with fresh branding and a new website at the centre of our marketing activity. It's critical that the image of the company fits with the culture and ethos, so that customers have a clear understanding of partnering with an organisation who's values match". She adds "Progression and evolution of any organisation is of paramount importance to providing differentiation, the key to a successful organisation".
One of the main additions to the new website is the use of movies as a tool to communicate to target audiences. Interviews with the Directors express the vision of the Group plus there is an overview of the Managed Services Department. Both provide a window to which customers can better understand the products and services they supply, strengthens they're online strategy. The use of movies in the website which are linked to YouTube, is something that will continue in 2012 and is part of the three year growth plan outlined at their recent Annual Company Meeting.
For further information regarding MJC Group's new branding and website, please contact the Birmingham Office on 0121 258 4780 or email info@mjcgroup.co.uk .